Your basket

items in your basket

No products in the basket.


Your fabric samples

Your samples basket is empty.
View Basket

Privacy & Cookie Policy


Fermoie Limited (“Fermoie”) is always committed to safeguarding personal information and acting in accordance with your privacy rights.

This policy outlines all our activities involving the storing, processing, use and sharing of personal data that identifies you or is associated with you. We collect this information based on the actions you take on the website.

We are registered with the UK Information Commissioner’s Office as a data controller of the personal data we collect and process. If you need to contact someone to talk about personal data privacy you can get in touch by contacting

Our Head Office address is Unit 8 Hertford Court, Hertford Road, Wiltshire, Marlborough SN8 4AW, United Kingdom

What type of personal data do we collect?

  • Name
  • Email Address
  • Information about products you have looked at or added to your basket.

We may collect other data about you depending on the type of service we provided you with in the past, e.g., if you are a customer, we are also likely to hold the following details:

  • Job Title
  • Organisation
  • Payment and transaction method (we do not store nor have access to your card details used for payment)
  • Address
  • Phone number

How do we collect your data?

You directly provide Fermoie with most of the data we collect. We collect data and process it when you:

  • Subscribe for a newsletter or place an order for any of our products or samples
  • Voluntarily provide feedback via email.
  • Use or view our website via your browser’s cookies. You have an option to use our website without giving us any of this data by simply changing your browser settings, this may however impede some of the interactive functionalities and your overall experience.
  • Purchase products via our website.

How will we use your data?

We will primarily use your personal data to let you know about products which we deem to be of legitimate interest to you or you have expressed an interest in via newsletter signup, transactions or online interactions, e.g. page views or clicks.

Fermoie stores your data in our database in order to:

  • Administer and process your order
  • Manage your account
  • Email you with special offers on other products and with the content we think you might like

When we process your order, our selected payment processor may send your data to credit reference agencies to prevent fraudulent purchases.

Information we share with third parties

We may share your personal data (but only the necessary personal data) with:

  1. Our external advisors and trusted partners, who need it to carry out their responsibilities. This includes:
  • courier companies who are providing delivery services;
  • payment service providers;
  • external service providers and consultants; and
  • CRM, email marketing and automation platforms.
  1. Buyers of our business, pursuant to a merger or acquisition of our business.
  2. Law enforcement agencies, regulators, intelligence services and other parties for legal reasons.

We do not share personal data with other businesses who want to use your information for promotional services and we do not transfer your personal data to an entity outside the UK unless we entitled or obliged by law to do so.

International transfers

We may contract with external third parties who are based outside the UK so their processing of your personal data will involve a transfer of data outside the UK.

We may transfer your personal data where it is necessary for the performance of a contract between you (as the data subject) and us (as the data controller); for example, in order to fulfil an overseas order. However, when we otherwise transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

  1. We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data.
  2. Where we use certain service providers, we may use specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the UK.

Lawful basis for sharing your personal data

The lawful basis which we rely on to use your personal data are as follows:

  • To perform a contract we have with you;
  • Necessary for our legitimate interests (such as debt recovery, and to study how customers use our products and services, to develop them and grow our business); and
  • Necessary to comply with a legal obligation.


We will use the information you provided in the job application or enquiry, coming either from Fermoie careers page or other external websites, to consider you for employment. We will keep your information for future consideration unless you tell us otherwise. This data will be handled internally and in confidence.


Fermoie would like to send you information about products and services of ours that we think you might like. If you have agreed to receive marketing, you may always opt out at a later date.

You have the right at any time to withdraw your consent and stop Fermoie from contacting you for marketing purposes, you can do so by selecting the unsubscribe option available on each email or alternatively you can contact us at

If consent is withdrawn, we may still use your personal data to fulfil any contract we have with you (Article 6 of the GDPR which covers the necessity of personal data processing for a contract).

What are your data protection rights?

We are committed to abiding by all data protection laws in the countries in which we operate.

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

  • The right to access – You have the right to request the copies of your personal data from us and we may charge you a small fee for this service.
  • The right to rectification – You have the right to request that Fermoie correct any information you believe is inaccurate. You also have the right to request us to complete the information you believe is incomplete.
  • The right to erasure – You have the right to request that Fermoie erase your personal data, under certain conditions.
  • The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • The right to object to processing – You have the right to object to Fermoie processing of your personal data, under certain conditions.
  • The right to data portability – You have the right to request that Fermoie transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email:

Call us at:  01672 513723

Or write to us: 8 Hertford Court, Hertford Road, Marlborough, Wiltshire SN8 4AW, United Kingdom


Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information.

For further information, visit

We also use technologies that help us determine whether you have opened an e-mail or clicked on a link contained in an e-mail. Collecting this data helps to personalise your experience and our interactions with you. It also helps us deliver relevant advertising and measure its effectiveness.

What types of cookies do we use?

There are a number of different types of cookies, however, our website uses:

  • When email to website tracking is enabled, Klaviyo identifies individuals that click through a Klaviyo email and browse your website.
  • Analytics – These cookies help us understand web performance and how customers are interacting with the platform. If you wish to opt out of being tracked by Google Analytics across all websites visit:
  • Fermoie eCommerce website – These are all used to maintain the WordPress CMS and eCommerce system. They are integral to the use of this website and its features and allow us to recognize you on our website and remember your previously selected preferences. These could include what language you prefer and location you are in.
  • Advertising Cookies – This means that you may be shown advertising based on your browsing patterns on our website.
  • Email to Website Tracking – When email to website tracking is enabled, we identify individuals that click through an email and browse Fermoie website.

How do we use cookies?

Our Company uses cookies in a range of ways to improve your experience on our website, including:

  • Keeping you signed in
  • Understanding how you use our website
  • Advertising

How to manage cookies

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. Also, you can choose which analytical, functionality and targeting cookies we can set. However, in a few cases, some of our website features may not function as a result.

Privacy policies of other websites

Fermoie website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy.

Changes to our privacy policy

Fermoie keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated in July 2023.

How to contact us

If you have any questions about our privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us.

Call us at:  01672 513723

Or write to us: 8 Hertford Court, Hertford Road, Marlborough, Wiltshire SN8 4AW, United Kingdom